This year is just getting started, but before you know it, it will be Valentine’s Day. Let someone special know just how much you care about them with a custom printed Valentine card! We can help you come up with just the right sentiment and design to make their heart sing. Don’t wait too much longer to put your feelings to paper, though. Call us today to get your special project started!
Now that the kids are back at school and Halloween is fast approaching, Christmas will be here before you know it. You can start planning now for the annual boost in business that the holidays brings by creating gift cards and gift certificates for your customers. Whether you own a spa or a retail shop, gift cards and certificates are the perfect way to not only make money at the time of purchase, but also make money when they are redeemed. Bringing new customers in the door should be a priority, and you can easily bring in those new people by word-of-mouth from your current customers via gift certificates.
We can help you plan and create custom gift certificates to use for your business. We can pre-print them for you in any denomination you’d like, or set them up so you can print the value on them yourself as you sell them. If you are looking for something a little fancier, we can also create plastic gift cards or discount cards that will really impress your clientele.
Whatever option is right for your blossoming business, we will walk you through every step. This holiday, give the gift of your product or service and watch your sales flourish!
Preparing marketing materials for your business is more than just figuring out what you want to say and who you want to say it to. You’ll need to consider the entire feel of the piece when you start designing. Whether you are designing it yourself or having us do it for you, the stock photos you choose for your collateral can often speak louder than the text.
You can find stock photos on many websites, where you pay for the rights to use a particular photo commercially (in advertisements, on websites, and printed materials). While paying for a stock photo will often give you the best selection and highest quality pictures, it may be an added expense that you can’t afford right away. It doesn’t mean you have to give up and ditch the idea of having a great photo to accompany your expertly crafted text. There are plenty of royalty free stock photo sites that are actually free.
Most of the time, you just need to credit the photographer when using a free stock photo. Sometimes, however, you can find photos published under the Creative Commons license. This means that you can use the photo for free in your commercial endeavors without needing to credit the author. Keep in mind this policy can vary depending on the site you download the photo from.
One site to check out in your quest for free stock photos is Pixabay.
Did you know that 25% of workers feel less productive during June, July and August than in the rest of the year? Check out this infographic about the office summer slump. Depending on your business, your sales may be experiencing a summer slump, too. Here are some tips to battling the summer slump:
1. Boost morale in the office!
— When’s the last time you did some team building? Brought donuts for the team? Gave positive comments to your staff? It’s the little things that mean a lot, and will energize your team.
— Hold a brainstorming session with your team. Let them feel free to offer any suggestions to improve sales or reach. Don’t knockdown any ideas, write them all down, and let them know you’ll review them, or if you immediately like it, let them run with the idea. Give your team ownership, make them really feel apart of the company.
3. Reach out
— Reconnect, or connect for the first time with your clients. Do you have a newsletter? Now’s a good time to start one. Did you know it takes 7 “touches” to get a client to make an action? Send your clients a survey ask key questions so you can improve.
— Join local business groups, go to a meetup in your industry, make sure to have business cards and / or promotional items to give out. Interact with your community to build your reach.
5. Social Media
— Maybe you don’t “get it”, or don’t have time for it, but in this day and age it is a vital part of promoting your business. We can help you with custom graphics, if you don’t have a designer.
We hope this post will get your wheels turning and help you beat the summer slump.
Mother’s Day is approaching quickly so it’s time to start thinking about a special gift for the mom in your life. You don’t need to run out to the store and buy something impersonal; you can create something unique that will really brighten her day!
Here are a couple of ideas to show mom how much your care:
Even though the year as started, you can still create a calendar for mom that includes all the special holidays and birthdays that are important to her. Each month can feature a photo of the people she loves, and you can create a 14 or 16 month calendar to keep the memories going well in to next year. All you need to do is provide us with the photos and special dates, and we will craft a perfectly practical, yet highly personalized gift for mom.
Similar to the personalized calendar, a bound photo book can showcase all the great memories your family has made throughout the year. Why stop at 12 photos, though, when you can fill an entire book with scrapbook style images and graphic elements. It’s a great option to give her to take a trip down memory lane!
Whichever route you take, we can help you to bring your special gift to life. We are your one-stop idea, design, and print shop for any holiday.
You already know that we make business cards, banners, and promotional items (along with a myriad of other products), but you may forget that we can jump-start your new company with a stellar logo design. Whether you just have the inkling of an idea, or a fully thought out business proposal, we can turn your design dreams into the reality of a brand new one-of-a-kind logo.
Even if you have NO ideas at all, you can meet with our designer who, with only broad strokes, can seemingly conjure a beautiful logo out of thin air. We will work with you until your new logo is perfect and is ready to be unleashed onto the world. Here are a couple examples of some logos we’ve come up with, just to give you a taste:
And to give you some food for thought on your next logo, here’s a short article from Fast Company to get you thinking about what will make your logo memorable.
The New Year is right around the corner, which means you’re probably in the market for a new wall or desk calendar. Why buy a pre-made boring calendar when you can let us create a custom calendar for you! We can add your special dates and holidays, like birthdays, anniversaries and even those “National Donut Day” type holidays!
Calendars aren’t limited to the standard 12-months, either. We can add as many months as you want and the photos to match. 14, 16, 24 months…the sky’s the limit!
One gift that I like to send to family members is a custom photo calendar. You can collect the best photos of the year and put together a functional scrapbook that Grandma will love! It’s an easy and very personal gift that you can’t just pick up at the grocery store on Christmas eve. Just send us the photos, let us know what dates are special to you, and we will do the rest!
November is almost over, and so is this crazy year, and as the holidays quickly approach now is the time to reflect on all that’s happened this year. It’s time to let your loved ones know how much you appreciate them. Say it with a card, an email, or even just a quick phone call, but please say it. After all, it’s why we celebrate Thanksgiving.
In that spirit, we want to thank all of our amazing customers that have helped us grow over the last year. We wouldn’t have been able to expand our services and welcome our new printer, Leia, without your support and patronage. We are SO GRATEFUL for all of you and we hope that you continue to allow us to create beautiful things for you and your business in the years to come.
From all of us here at P & B Print and Design Studio, have a wonderful and HAPPY THANKGIVING!!
Now that October is in full swing, you’ve probably already started planning your Halloween party for this year. If not, what are you waiting for?
The first thing you need to do is get some invitations out, ASAP! Sure, you can use social media and Facebook to notify your friends of your spooky plans, but it’s more personal to send them a spooky invitation to the best party of the year! The only information we need is the date and location of the party in question, and we will brew you up a unique postcard that will let everyone know that you are full of the Halloween spirit.
If time is of the essence, however, we still have you covered. Our expert designers can conjure a Facebook event photo or other social media invite for your party. Either way, you’ll be doing the monster mash in no time with the minimum amount of hassle and stress.
So before the end-of-year shopping crunch gets you when October ends, let loose and have a little fun for the most interesting holiday of the year! Here is a Pinterest board chock-full of invite ideas to help get you started.